Privacy Policy
Last updated: September 1, 2025
1. Who we are
2. Data we collect
We collect and process personal data when you use our Service, including:
Account & Contact Data: Name, email address, billing/shipping address (if applicable), phone number, company name.
Transaction & Payment Data: Items purchased, purchase date, payment method (note: payment card details may be processed via third-party payment processors; we do not store full card data unless necessary and permitted).
License & Order Data: Product names/SKUs, license key(s) assigned, date/time of assignment, order ID, number of keys delivered, activation status, vendor/product information, etc.
Technical & Usage Data: IP address, browser type/version, operating system, referral source, viewing/usage patterns on the Site and Service (such as pages visited, time spent, features used), log files, cookies and similar tracking technologies.
Marketing & Communication Data: Your preferences for communications (e.g., email newsletters), if you opt-in to receive them.
3. How we use your data
We use your personal data for the following purposes:
To provide, operate and maintain the Service (including license delivery, voucher redemption, stock tracking, order processing).
To verify and authenticate your account and payment details, check stock, assign licenses, and complete transactions.
To send administrative communications (e.g., order confirmations, receipts, customer support responses, security alerts).
To send marketing communications (if you have given your consent) and tailor offers to your interests.
To analyse and improve our Service (e.g., usage statistics, fraud detection, bug fixes, optimizing the Site).
To comply with legal obligations and protect our rights and property.
4. Legal basis for processing
Where applicable (e.g., under the UK GDPR), our legal basis for processing your personal data are:
Performance of a contract: processing necessary to fulfil your order and provide you with the Service.
Legitimate interests: such as system maintenance, fraud prevention, analytics to improve our Service, and ensuring the security of our site.
Consent: for optional activities such as marketing communications or certain cookies/tracking technologies.
Legal compliance: to comply with applicable laws, regulations, court orders or law-enforcement requests.
5. Disclosure of your data
We may share your personal data with:
Service providers & processors: third-party companies and individuals who perform services on our behalf (e.g., payment processors, hosting providers, analytics providers, email-marketing platforms, SMS/Telegram alert services). They will only process data under our instructions and in accordance with appropriate confidentiality/security obligations.
Vendors/partners: where necessary in connection with product licences, stock management, or delivery to you (for example, if we procure license keys from a vendor).
Legal & regulatory authorities: when required by law, or in response to valid legal process, or to protect rights, property or safety of our company, users or the public.
Affiliates or successors: in the event of a merger, acquisition, restructuring, sale of assets or similar event, your personal data may be transferred as part of that transaction (subject to confidentiality and prior notice where required).
6. International transfers
Since we are based in the UK, your personal data will be processed in the UK or possibly other countries where our service providers operate. Where data is transferred outside the UK or European Economic Area (EEA), we ensure appropriate safeguards are in place (for instance standard contractual clauses) to protect your personal data in accordance with applicable law.
7. Data retention
We retain your personal data only for as long as necessary for the purposes set out in this policy, and in accordance with applicable laws. For example:
Transaction and order data may be retained for a minimum period to comply with accounting/tax obligations.
License assignment records may be retained until you request deletion or we no longer have a business need.
Technical/usage data may be retained in aggregated/anonymised form for analytics purposes indefinitely, but identifiable data will be deleted or anonymised when no longer needed.
8. Cookies & tracking technologies
Our Site uses cookies and similar tracking technologies to provide functionalities (session management, authentication), monitor performance, and personalize your experience. You may have a choice to accept or reject certain categories of cookies (e.g., analytics, advertising). Please refer to our Cookie Policy or the cookie notice on our Site for further details.
9. Your rights
Depending on your location and the applicable law, you may have rights regarding your personal data, including:
The right to access the personal data we hold about you.
The right to have inaccurate or incomplete personal data corrected.
The right to request erasure of your personal data (subject to legal or contractual restrictions).
The right to object to or restrict processing of your personal data (in certain circumstances).
The right to data portability (receive your data in a structured, commonly used format).
The right to withdraw your consent at any time (for processing based on consent).
If you wish to exercise any of these rights, please contact us using the details below. We may request additional information to verify your identity before acting on your request.
10. Security
We take appropriate technical and organisational measures to protect your personal data from accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access. These measures will be reviewed periodically and updated as necessary. However, no method of transmission or storage is 100% secure, so while we strive for best practice, we cannot guarantee absolute security.
11. Links to other sites
Our Site may contain links to third-party websites, services or plugins (for example payment gateways, vendors). This Privacy Policy does not apply to those third-party sites. We encourage you to review their privacy policies before providing your personal data to them.
12. Changes to this Privacy Policy
We may update this Privacy Policy from time to time (for example to reflect changes in our practices or regulatory requirements). We will post the updated version on our Site and indicate the effective date. We encourage you to review this policy regularly.
13. Contact us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Email: support@licenseshipper.com
Address: Sparlesoft Ltd, 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ
You also have the right to lodge a complaint with a supervisory authority. In the UK, that is the Information Commissioner’s Office (ICO).